Transforming an under-performing retail center into a vibrant and dynamic neighborhood destination

We had the opportunity to help reposition a hyper-luxury shopping center into a dynamic, vibrant consumer experience that reflects the neighborhood in which it lives.

Outcome

A reimagined, remerchandised experience with increased food and beverage offering, resonant retail, and a central amphitheater, The Collection is on the way to becoming a Chevy Chase original.