COVID-19

2020 brought many unique challenges to commercial real estate – chiefly among them that in-person conferences could no longer take place. Traditionally a common destination for deal-making, these conferences are crucial. Federal approached us with an idea in mind to create an alternative to the now-virtual industry conferences – a unique lineup of branded events […]

The pandemic has accelerated the shift to digital for everyone in the restaurant community. Stay-at-home orders, social distancing requirements and vulnerable customers avoiding the risks of the virus have caused businesses to jump into the e-commerce pool with both feet. Brick and mortar business owners have encountered a once- in-a-lifetime drop in foot traffic, compounded […]

We’re excited to share the resounding success of our client, Combined Properties’ new multifamily community Scout on The Circle in Fairfax, Virginia. We developed the brand story and identity for this energetic mixed-use redevelopment, as well as its eye-catching website and environmental graphics package. Our bold solutions helped the asset stand out in the marketplace and […]

When husband-and-wife duo Josh and Alyssa Ammerman approached us in spring 2019, they were looking for a branding and marketing partner to bring their dream to life: a liqueur brand inspired by the couple’s shared love of craft cocktails and passion for collecting vintage cocktail glasses. Their very first liqueur’s early formulations emulated the beautiful […]

“Diagnosing a Commercial District”, authored by Streetsense Managing Director Larisa Ortiz and published by Local Initiative Support Corporation with funding from Citi Community Development, is available for download here. The award-winning framework has been recognized by the American Planning Association and the International Downtown Association. Communities across the country are grappling with trying to identify […]

Click here to download: Preparing for a Post-COVID World – Industry Insights for Public + Non-Profit Sector Partners. The COVID-19 pandemic and recent protests against injustice have not only left our economies spiraling into a recession but left many of our cities in uncertainty and distress. The overall decline in household discretionary incomes and prolonged […]

Throughout the pandemic brought on by COVID-19, I’ve been blessed by the opportunity from Connect Travel, in partnership with Streetsense, to lead and moderate a series of weekly webinars for the hospitality, travel and tourism industry. Having traveled the world several times over and spending 20 plus years working in the entertainment and tourism industries, […]

Cities are complicated ecosystems whose sum of parts are intricately linked. For retail, everything is connected to demand. And we acknowledge that for many downtowns and central business districts, the loss of workers, customers, and visitors will have a widespread impact on our cities for many years to come. This is where public policy — […]

In the three months since we published our Pandemic Relaunch Toolkit for Restaurants + Bars, the U.S. has entered (and then retreated from) various stages of tentative reopening. Our work with clients has resulted in a number of frequently asked questions, and with constantly emerging new information, it can be hard to evolve your strategy […]

The ability to have friendly connections with people outside of our core circles has changed dramatically since March 2020. For those looking to make a move, understanding our new communities is more top of mind than ever. Leveraging technology brings neighbors —  both new and old — together for virtual experiences that make the present […]

We’re so thrilled to announce our partnership with Domestique Wine on the Major Taylor Fellowship: a three-week wine fellowship that includes housing and a stipend. The goal is to give somebody amazing a starting point in wine. They’ll work 30 hours per week at Domestique, learning all the ins-and-outs of running a wine retail operation. […]

Sanitation is a serious subject in the era of COVID-19. New standards of cleanliness and disinfection are essential components of keeping the staff and customers safe in any business. Nowhere is this more important than in restaurants and hotels as customers cautiously return to a “new normal.” Additional cleaning standards need to be implemented, PPE […]