A Hospitality Brand Inspired by Kinship, Local Art, and Neighborhood Vibe
Chattanooga-based Vision Hospitality Group brought on Streetsense to create the global brand vision for its newest boutique lifestyle hospitality brand, Kinley. Kinley Hotels are part of Vision Hospitality Group’s new Humanist lifestyle portfolio that provides a contemporary approach to the hotel experience that is both warm and effortless.
Master Planning and Brand Visioning for a 3.7M SF Nature-Inspired Research Park
North Fork — a research park developed by The University of Virginia Foundation — is a 562-acre, 3.7 million square-foot mixed-use development that needed brand strategy and master planning. Nestled in the foothills of the Appalachian Mountains, UVA Foundation wanted a brand and masterplan that incorporated the natural surroundings, and unique stories for its distinct districts.
A Buzzworthy New Community Makes its Mark in Washington D.C.
For Watermark — a 419-unit community in the Buzzard Point neighborhood of southwest D.C. — we created a brand and social media strategy that caters to an edgy, pioneering crowd.
A Global Vision for one of the U.S.’s Top-Selling Master-Planned Communities
Wellen Park’s wellness-focused community on Florida’s Gulf Coast needed planning, retail strategy, branding, and marketing for its eight existing neighborhoods and future town center.
Thinking Outside the Box for a Shipping Container-Based Entertainment Destination
We were faced with the challenge of branding and designing an outdoor entertainment space featuring 8 different food + beverage vendors, with the goal of creating a gathering place for the larger Lake Nona community.
Creating a Rooted Brand in the Budding Cannabis Industry
Grassroots Cannabis engaged Streetsense to refine their point of view and create a rooted and relevant dispensary experience for their growing brand.