13th, February , 2019
Designing to Delight at Dorado Beach
Streetsense was engaged to create a system of compelling brand touchpoints for this five-star hospitality experience in Puerto Rico.
The epitome of luxury, Dorado Beach — a AAA Five Diamond rated Ritz-Carlton Reserve — provides guests with an unparalleled level of service in a romantically tranquil oceanfront setting. Streetsense helped create the property’s brand story and was charged with bringing it to life at key moments throughout the guest journey, from the key card, to the compendium, to signature wayfinding elements. The work clearly communicates the singular luxury of Dorado Beach with an air of easy exclusivity.