Insights

Every great place has a story. At Streetsense we focus on the art of finding and telling that story creatively, whether we’re branding a downtown district, a beloved neighborhood gathering place, a dynamic workplace, or a residential community. Here are some branding projects that we loved working on — and that got results we’re proud to […]

  In early October, Streetsense joined over 1,200 economic development professionals at the International Economic Development Council (IEDC) Annual Conference in Nashville, TN. This year’s theme, “Creative Economic Development, Tourism, Transportation & Technology,” highlighted the amazing advances and transformations led by rural towns and cities to manage industry growth and retain spending through the pandemic. […]

Many of our clients come to us with a similar goal: to increase engagement across their social channels. Coming in with the assist, LinkedIn has recently announced three new initiatives for brands and creators, all of which will help stimulate engagement across its platform. Let’s dive into all three.    Articles For Pages LinkedIn recently […]

Streetsense is here to help you navigate the ever-changing world of social media – here are four trends for social-savvy brands.  Audio Only is Here to Stay A few months ago, we wrote about the “Race to the Audio-Only Space” as apps like Clubhouse and Twitter’s “Spaces” capitalized on audio-only capabilities. That trend hasn’t gone […]

Get to know The Lockwood, a carefully crafted and elevated living experience in the iconic Washington DC Capitol Hill neighborhood. With interiors designed by edit at Streetsense, the luxury apartment building transports residents and their guests to the era of a local turn-of-the-century Renaissance woman, Belva Lockwood, through period-inspired amenities such as the Edwardian Velvet […]

What does the future of hospitality look like after eighteen months of disruptive change? This was a big question discussed at The Americas Lodging Investment Summit (ALIS) in Los Angeles, as Streetsense’s Managing Principal Herb Heiserman and Executive Director of Hospitality Jay Coldren attended to connect with fellow hospitality leaders.  For those who couldn’t make […]

Twitter recently announced, in a self-aware Tweet, that they were sunsetting Fleets, the stories at the top of the Twitter timeline that expire after 24 hours. In a reply Tweet, Twitter said, “We hoped Fleets would encourage more people to join the conversation, but that wasn’t the case. So we’re removing them and focusing on […]

We are so thrilled to announce our partnership with Capital One to develop food and beverage programs for the company’s first airport lounges. Capital One selected our team to develop the food and beverage vision and guest experience, including regionalized menus, grab-and-go programs, retail strategy, and branding. We’ll be providing support and updates to Capital […]

Pinterest is more than just a place to fantasize about an ideal vacation or dream wedding. With over 478 million monthly active users — a 30% increase year over year — Pinterest is a great tool to help brands increase buyer awareness and conversion. Most users are naturally in the discovery phase when using the […]

We’re so excited to share a closer look at our design for The Elm, a premier luxury rental community in Bethesda, MD. Our team traveled to Copenhagen, Denmark to research Scandinavian design and the concept of fika — the beloved daily ritual of breaking for coffee and cake with friends — sparked the inspiration to […]

Last week, a handful of Streetsensers attended the Single-Family Rental Summit in Dallas. As most have heard by now, the stunning rise in demand for single-family rentals has redefined the real estate landscape. Top subject-matter experts led discussion panels that dove into the investment landscape and future of this rising asset class — check out […]

Tech giants Apple and Facebook are amidst a privacy war. Apple has just released an update that gives individual users the option to share their data with third-party apps (like Facebook, Instagram, and more) or not, which would affect targeting abilities of ad networks, which in turn endangers ad revenue. Facebook commands $86 billion in […]