Butterfly Spirits
Butterfly Spirits approached Streetsense to develop the brand and go-to-market strategy for its initial two products: a liqueur and floral vodka.
After finalizing the parent brand and product packaging, Streetsense developed and implemented a unique go-to-market strategy—launching the brand and products during the 2020 global health crisis—leveraging socially responsible activations and community-based partnerships in addition to traditional marketing tactics (email, social, paid search, PR, and influencer collabs) to generate brand awareness and drive product demand.
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Market Kitchen
Established international favorite incorporating local flare across multiple international locations
