callia material
callia stationary
callias branding on ipad
callia brouchure
callia brochures
callia logo


Phoenix, AZ
  • Branding
  • residential

A restorative retreat rooted in midtown Phoenix

Read about this project's GDUSA award >> Back to work

Streetsense’s Brand Team developed the creative strategy and graphic expression for Callia, a new multifamily community in Midtown Phoenix, Arizona, developed by Toll Brothers Apartment Living. Our design amplified the community’s wellness-focused programming and sophisticated interiors in a polished brand inspired by the beauty of the Sonoran Desert, earning Callia a 2022 GDUSA American Graphic Design Award for Branding + Identity Program.


Back to work

All Purpose

Creating a classic pizzeria with neighborhood vibes and creative pies

Beckert's Park

Translating a bold brand to the built environment

Connecting with renters through education and humor as social media agency of record.

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