Birds eye view of a bartender tending to a customer.

Advantages of Mixed-Use (The Connection)

  • News

Retail establishments in Northern Virginia have their challenges. With the high price of real estate, the dot coms breathing down their backs, and the expectation for 6-8 percent of sales to cover rent, a lot is riding on the flow of customers through the front door every day.

These points were presented to a breakfast audience at the Southeast Fairfax Development Corporation’s recent presentation “Is Retail Doomed?” The guest speakers were Heather Arnold and Bruce Leonard of Streetsense, a Bethesda-based organization that enhances brands and places, drives consumer demand, and fosters community. Arnold and Leonard related a lot of their discussion to situations they worked on in Bethesda, Maryland and Washington, D.C., as well as Potomac Yards and Old Town, Alexandria.

Read the full article here >>


You’re in!

"Thank you for choosing to receive updates from across our global creative collective of placeshapers, brandbuilders, and storytellers. Learn more about Streetsense."

be in the know